
    * { box-sizing: border-box; }
    html { scroll-behavior: smooth; }
    body {
      margin: 0;
      background: var(--bg);
      color: var(--text);
      font-family: "Inter", sans-serif;
      -webkit-font-smoothing: antialiased;
      text-rendering: optimizeLegibility;
    }

    img { max-width: 100%; display: block; }
    a { color: inherit; }

    .shell {
      max-width: var(--max);
      margin: 0 auto;
      padding-left: 24px;
      padding-right: 24px;
    }

    .eyebrow {
      margin: 0 0 18px;
      font-size: 0.74rem;
      letter-spacing: 0.22em;
      text-transform: uppercase;
      color: var(--gold);
    }

    .section-title {
      margin: 0 0 22px;
      font-family: "Playfair Display", Georgia, serif;
      font-size: clamp(2.4rem, 5vw, 4rem);
      line-height: 1.04;
      font-weight: 600;
      letter-spacing: -0.03em;
      color: #fff1cf;
    }

    .section-intro {
      margin: 0;
      max-width: 760px;
      font-size: 1.03rem;
      line-height: 1.9;
      color: var(--text-soft);
    }

    .btn {
      display: inline-flex;
      align-items: center;
      justify-content: center;
      min-height: 48px;
      padding: 0 22px;
      text-decoration: none;
      font-size: 0.8rem;
      letter-spacing: 0.12em;
      text-transform: uppercase;
      transition: transform 0.25s ease, border-color 0.25s ease, opacity 0.25s ease;
    }

    .btn-primary {
      background: linear-gradient(90deg, var(--gold), var(--gold-light));
      color: #000;
    }

    .btn-primary:hover {
      transform: translateY(-2px);
      opacity: 0.94;
    }

    .btn-secondary {
      border: 1px solid var(--border-strong);
      color: var(--text);
      background: rgba(255,255,255,0.02);
    }

    .btn-secondary:hover {
      transform: translateY(-2px);
      border-color: rgba(212,176,106,0.62);
    }

    /* NAV */
    .ysm-nav-wrap {
      position: sticky;
      top: 0;
      z-index: 1000;
      background: rgba(10, 10, 10, 0.88);
      backdrop-filter: blur(14px);
      border-bottom: 1px solid rgba(212,176,106,0.14);
    }

    .ysm-nav-shell {
      max-width: var(--max);
      margin: 0 auto;
      padding: 18px 24px;
      display: flex;
      align-items: center;
      justify-content: space-between;
      gap: 20px;
    }

    .ysm-brand {
      display: inline-flex;
      align-items: center;
      text-decoration: none;
      min-width: 0;
    }

    .ysm-brand-mark {
      display: inline-flex;
      align-items: center;
      gap: 14px;
      min-width: 0;
    }

    .ysm-brand-monogram {
      width: 44px;
      height: 44px;
      display: grid;
      place-items: center;
      border: 1px solid rgba(212,176,106,0.26);
      color: var(--gold-light);
      font-family: "Playfair Display", Georgia, serif;
      font-size: 1rem;
      letter-spacing: 0.12em;
    }
.ysm-logo {
  height: 85px;
  width: auto;
  display: block;
}

    .ysm-brand-text {
      min-width: 0;
    }

    .ysm-brand-title {
      display: block;
      font-family: "Playfair Display", Georgia, serif;
      font-size: 1rem;
      letter-spacing: 0.18em;
      color: var(--gold-light);
      text-transform: uppercase;
    }

    .ysm-brand-subtitle {
      display: block;
      font-size: 0.62rem;
      letter-spacing: 0.22em;
      color: var(--gold);
      text-transform: uppercase;
      margin-top: 2px;
    }

    .ysm-nav {
      display: flex;
      align-items: center;
      gap: 26px;
    }

    .ysm-nav a {
      color: rgba(247,241,232,0.78);
      text-decoration: none;
      font-size: 0.82rem;
      letter-spacing: 0.14em;
      text-transform: uppercase;
      transition: color 0.25s ease, opacity 0.25s ease;
    }

    .ysm-nav a:hover { color: var(--gold-light); }

    .ysm-nav-cta {
      padding: 12px 18px;
      border: 1px solid var(--border-strong);
      color: var(--gold-light) !important;
      background: linear-gradient(180deg, rgba(255,255,255,0.03), rgba(255,255,255,0.012));
    }

    .ysm-nav-toggle {
      display: none;
      width: 46px;
      height: 46px;
      border: 1px solid rgba(212,176,106,0.24);
      background: transparent;
      padding: 0;
      position: relative;
      cursor: pointer;
    }

    .ysm-nav-toggle span {
      position: absolute;
      left: 11px;
      width: 22px;
      height: 1.5px;
      background: var(--gold-light);
      transition: transform 0.25s ease, opacity 0.25s ease, top 0.25s ease;
    }

    .ysm-nav-toggle span:first-child { top: 18px; }
    .ysm-nav-toggle span:last-child { top: 26px; }

    /* HERO */
    .ysm-hero {
      position: relative;
      overflow: hidden;
      padding: 140px 24px 110px;
      background:
        radial-gradient(circle at 18% 12%, rgba(212,176,106,0.11), transparent 34%),
        radial-gradient(circle at 82% 18%, rgba(212,176,106,0.05), transparent 30%),
        linear-gradient(180deg, #0b0b0b 0%, #090909 100%);
    }

    .ysm-hero-shell {
      max-width: var(--max);
      margin: 0 auto;
    }

    .ysm-hero-title {
      max-width: 900px;
      margin: 0 0 24px;
      font-family: "Playfair Display", Georgia, serif;
      font-size: clamp(3rem, 7vw, 5.4rem);
      line-height: 0.98;
      font-weight: 600;
      letter-spacing: -0.03em;
      color: #fff1cf;
    }

    .ysm-hero-description {
      max-width: 760px;
      margin: 0 0 18px;
      font-size: 1.18rem;
      line-height: 1.85;
      color: rgba(247,241,232,0.86);
    }

    .ysm-hero-subtext {
      max-width: 700px;
      margin: 0 0 34px;
      font-size: 1rem;
      line-height: 1.85;
      color: rgba(247,241,232,0.64);
    }

    .ysm-hero-actions {
      display: flex;
      gap: 14px;
      flex-wrap: wrap;
      margin-bottom: 42px;
    }

    .ysm-hero-proof {
      display: grid;
      grid-template-columns: repeat(2, minmax(0, 1fr));
      gap: 18px;
      max-width: 860px;
    }

    .ysm-proof-item {
      padding: 18px 18px 16px;
      border: 1px solid rgba(212,176,106,0.16);
      background: var(--card-bg);
    }

    .ysm-proof-label {
      display: inline-block;
      margin-bottom: 8px;
      font-size: 0.72rem;
      letter-spacing: 0.18em;
      text-transform: uppercase;
      color: var(--gold);
    }

    .ysm-proof-item p {
      margin: 0;
      line-height: 1.75;
      color: rgba(247,241,232,0.78);
    }

    /* PLATFORMS */
    .ysm-platforms {
      padding: 110px 24px;
      background: linear-gradient(180deg, #0a0a0a 0%, #0d0d0d 100%);
      border-top: 1px solid rgba(212,176,106,0.08);
      border-bottom: 1px solid rgba(212,176,106,0.08);
    }

    .ysm-platforms-head { max-width: 860px; margin-bottom: 46px; }

    .ysm-platforms-grid {
      display: grid;
      grid-template-columns: repeat(2, minmax(0, 1fr));
      gap: 22px;
      margin-bottom: 40px;
    }

    .ysm-platform-card {
      position: relative;
      padding: 28px 24px 24px;
      border: 1px solid var(--border);
      background: var(--card-bg);
      box-shadow: var(--shadow-inset);
    }

    .ysm-platform-label,
    .ysm-step-number,
    .ysm-apply-card-label {
      display: inline-block;
      margin-bottom: 14px;
      font-size: 0.72rem;
      letter-spacing: 0.2em;
      text-transform: uppercase;
      color: var(--gold);
    }

    .ysm-platform-card h3,
    .ysm-approach-step h3,
    .identity-lab-subhead,
    .ysm-apply-cta-block h3,
    .ysm-platforms-note h3 {
      margin: 0 0 14px;
      font-family: "Playfair Display", Georgia, serif;
      color: #fff1cf;
      font-weight: 500;
      line-height: 1.22;
    }

    .ysm-platform-card h3 { font-size: 1.7rem; }

    .ysm-platform-card p,
    .ysm-approach-step p,
    .identity-lab-description,
    .identity-lab-subtext,
    .ysm-apply-intro,
    .ysm-apply-cta-block p,
    .ysm-footer-description {
      margin: 0;
      line-height: 1.85;
      color: rgba(247,241,232,0.72);
    }

    .ysm-platforms-note {
      max-width: 760px;
      padding-top: 10px;
    }

    .ysm-platforms-note p,
    .ysm-approach-footer-label {
      margin: 0 0 10px;
      font-size: 0.78rem;
      letter-spacing: 0.16em;
      text-transform: uppercase;
      color: var(--gold);
    }

    .ysm-platforms-note h3 {
      font-size: clamp(1.5rem, 3vw, 2.2rem);
      line-height: 1.28;
      color: rgba(255,241,207,0.96);
    }

    /* APPROACH */
    .ysm-approach {
      padding: 110px 24px;
      background: radial-gradient(circle at 82% 12%, rgba(212,176,106,0.06), transparent 26%), #0b0b0b;
    }

    .ysm-approach-head { max-width: 820px; margin-bottom: 44px; }

    .ysm-approach-steps {
      display: grid;
      grid-template-columns: repeat(3, minmax(0, 1fr));
      gap: 22px;
      margin-bottom: 42px;
    }

    .ysm-approach-step {
      padding: 28px 24px 24px;
      border: 1px solid var(--border);
      background: var(--card-bg);
      box-shadow: var(--shadow-inset);
    }

    .ysm-approach-step h3 { font-size: 1.6rem; }

    .ysm-approach-footer {
      max-width: 820px;
      padding-top: 8px;
    }

    .ysm-approach-footer h3 {
      margin: 0;
      font-size: clamp(1.45rem, 3vw, 2.15rem);
      line-height: 1.34;
      color: rgba(255,241,207,0.96);
    }

    /* IDENTITY LAB */
    .identity-lab-section {
      background: radial-gradient(ellipse at top, rgba(212, 176, 106, 0.08), transparent 60%), #0a0a0a;
      padding: 120px 24px;
    }

    .identity-lab-section::before {
      content: "";
      display: block;
      height: 1px;
      width: 100%;
      background: linear-gradient(90deg, transparent, rgba(212,176,106,0.4), transparent);
      margin-bottom: 60px;
    }

    .identity-lab-container {
      max-width: var(--max);
      margin: 0 auto;
    }

    .identity-lab-inner { max-width: 720px; }

    .identity-lab-title {
      font-family: "Playfair Display", serif;
      font-size: 48px;
      line-height: 1.2;
      color: #fff1cf;
      margin: 0 0 24px;
    }

    .identity-lab-description {
      font-size: 18px;
      line-height: 1.8;
      color: rgba(247, 241, 232, 0.85);
      margin-bottom: 20px;
    }

    .identity-lab-subtext {
      font-size: 16px;
      line-height: 1.8;
      color: rgba(247, 241, 232, 0.65);
      margin-bottom: 40px;
    }

    .identity-lab-cta-group {
      display: flex;
      gap: 16px;
      flex-wrap: wrap;
    }

    /* APPLY */
    .ysm-apply {
      padding: 120px 24px;
      background: radial-gradient(circle at 18% 15%, rgba(212,176,106,0.08), transparent 30%), linear-gradient(180deg, #0a0a0a 0%, #0b0b0b 100%);
      border-top: 1px solid rgba(212,176,106,0.08);
    }

    .ysm-apply-head { max-width: 820px; margin-bottom: 42px; }

    .ysm-apply-grid {
      display: grid;
      grid-template-columns: repeat(2, minmax(0, 1fr));
      gap: 22px;
      margin-bottom: 34px;
    }

    .ysm-apply-card {
      padding: 28px 24px 24px;
      border: 1px solid var(--border);
      background: var(--card-bg);
      box-shadow: var(--shadow-inset);
    }

    .ysm-apply-list {
      margin: 0;
      padding-left: 18px;
      color: rgba(247,241,232,0.76);
      line-height: 1.95;
    }

    .ysm-apply-list li { margin-bottom: 6px; }

    .ysm-apply-cta-block {
      max-width: 860px;
      padding: 30px 28px;
      border: 1px solid rgba(212,176,106,0.2);
      background: linear-gradient(180deg, rgba(255,255,255,0.035), rgba(255,255,255,0.015));
    }

    .ysm-apply-cta-block h3 {
      font-size: clamp(1.55rem, 3vw, 2.2rem);
      line-height: 1.3;
    }

    .ysm-apply-actions {
      display: flex;
      gap: 14px;
      flex-wrap: wrap;
    }

    /* FOOTER */
    .ysm-footer {
      border-top: 1px solid rgba(212,176,106,0.12);
      background: #0a0a0a;
      padding: 70px 24px 28px;
    }

    .ysm-footer-shell {
      max-width: var(--max);
      margin: 0 auto;
    }

    .ysm-footer-top {
      display: grid;
      grid-template-columns: 1.3fr 0.8fr 0.8fr;
      gap: 36px;
      padding-bottom: 34px;
    }

    .ysm-footer-brandlock {
      display: inline-flex;
      align-items: center;
      gap: 14px;
      margin-bottom: 18px;
      text-decoration: none;
    }

    .ysm-footer-heading {
      margin: 0 0 14px;
      font-size: 0.72rem;
      letter-spacing: 0.18em;
      text-transform: uppercase;
      color: var(--gold);
    }

    .ysm-footer-nav {
      display: flex;
      flex-direction: column;
      gap: 10px;
    }

    .ysm-footer-nav a {
      text-decoration: none;
      color: rgba(247,241,232,0.74);
      transition: color 0.25s ease;
    }

    .ysm-footer-nav a:hover { color: var(--gold-light); }

    .ysm-footer-bottom {
      display: flex;
      justify-content: space-between;
      gap: 20px;
      flex-wrap: wrap;
      padding-top: 22px;
      border-top: 1px solid rgba(212,176,106,0.09);
    }

    .ysm-footer-bottom p {
      margin: 0;
      font-size: 0.88rem;
      color: rgba(247,241,232,0.48);
    }

    /* RESPONSIVE */
    @media (max-width: 920px) {
      .ysm-nav-toggle { display: inline-block; }

      .ysm-nav {
        position: absolute;
        top: 100%;
        left: 0;
        right: 0;
        display: none;
        flex-direction: column;
        align-items: flex-start;
        gap: 18px;
        padding: 24px;
        background: rgba(10,10,10,0.98);
        border-bottom: 1px solid rgba(212,176,106,0.14);
      }

      .ysm-nav.is-open { display: flex; }
    }

    @media (max-width: 900px) {
      .ysm-hero,
      .ysm-platforms,
      .ysm-approach,
      .identity-lab-section,
      .ysm-apply,
      .ysm-footer {
        padding-left: 20px;
        padding-right: 20px;
      }

      .ysm-hero { padding-top: 110px; padding-bottom: 84px; }
      .ysm-platforms,
      .ysm-approach,
      .identity-lab-section,
      .ysm-apply { padding-top: 84px; padding-bottom: 84px; }

      .ysm-hero-proof,
      .ysm-platforms-grid,
      .ysm-approach-steps,
      .ysm-apply-grid,
      .ysm-footer-top {
        grid-template-columns: 1fr;
      }
    }

    @media (max-width: 768px) {
      .identity-lab-title { font-size: 34px; }
    }